IDEATION

Starting off early, at the young age of 19, bursting with inherent creativity but without a business strategy, Sakshi and Krishi have been relentless in pursuing their passion. They have been constantly innovating, reinventing, and creating. They believe that it is imperative they reinvents themself after every season to be able to deliver what they are known for.

PUTTING IDEAS INTO ACTIONS

This is the vision brought to fruition in all her garments. Whether it is through the merger of handloom with quirky and outlandish prints, or with a refreshing palette of vibrant pinks, yellows, greens, and blues against tribal motifs – the new-age designer ensures her heritage and cultural identities are a big part of her clothes. The influences are all very strong and dynamic, as Masaba quips, “I get inspired by the everyday things around me and these elements have a very strong personality.

CHALLENGES FACED

It’s very important that people on board are a cultural match. They should understand the voice of the brand and blend accordingly. We look for people who are willing to express and push the boundaries, their voice should match with the very ethos of the brand, even if they are just trying to discover it.

MISSION AND VISION

Sakshi & Krishi today is one of India’s leading fashion houses. It seeks inspiration from the rich Indian heritage and culture that is over five thousand years old. The Designer duo work towards reviving India’s precious crafts and artisans techniques to create couture collections relevant to modern day sensibilities.
The brand remains faithful to their vision of taking “India to The World” using Fashion as a medium to connect their global audience to intricately crafted Indian Couture. Their unmistakable style results from a perfect balance between tradition and modern aesthetic.